Career Coach
Hello!
We’re EzyCoaching
At EzyCoaching, we believe that every sales professional has the potential to achieve extraordinary success. Our coaching is designed to help you unlock that potential by fostering self-awareness, discovering new perspectives, and driving personal growth.
Why Coaching for Sales Professionals
Sales is a demanding field that requires not just skills but also the right mindset. Coaching with EzyCoaching offers a transformative experience that goes beyond traditional training or mentoring. Our client-centered, ICF-certified coaching philosophy empowers you to discover your own solutions and achieve success on your terms. Unlike mentors or trainers who provide advice and instructions, our coaches facilitate a journey of self-discovery, enabling you to find the answers within yourself.
Meet Our Coaches
Your Trusted Partner for Sales Success & Self Development
EzyCoaching brings you a team of seasoned professionals dedicated to guiding you through breakthroughs in your sales career and personal growth. Our coaches bring extensive experience and unique insights to support your transformation journey. Get to know our coaches and discover how their expertise will help you accelerate growth and achieve your goals.
Serene Pek
CFP™ | ASEP™ | REAP | IBF Level 3 | AMTC | ACLP | ACC
Unlock your sales potential with EzyCoaching, led by Serene Pek, founder of Authentic Equilibrium Pte Ltd—a platform specializing in coaching individuals in the Financial Services Sector.
Serene is also an Associate Trainer in Sales Techniques and Sales Management Strategies with one of the fastest-growing WSQ-recognized training companies in Singapore. With nearly two decades of experience in direct sales and sales management, Serene brings a wealth of knowledge and expertise to her coaching practice.
Serene’s coaching philosophy, EMPOWERING THE PERSON BEHIND THE PERSONA, focuses on fostering growth in successful individuals to create sustainable and progressive future successes.
Motivational and supportive, she empowers individuals to achieve their highest potential through strategic insights and practical solutions.
Chow Hooi Chin
Experienced Sales Leader in IT & Professional Services
With over two decades of sales and leadership experience, and over a decade of experience leading high-performing sales teams at companies like Forrester Research, 451 Research (S&P Global), and Springboard Research, Hooi Chin is recognized for transforming individuals into top sales professionals.
Awarded 2011 MVP Award – Global Market Group and the 2012 Sales MVP (Asia Pacific), she successfully pivoted the Southeast Asia sales team post-acquisition at Forrester, as well as built a strong team that drove explosive growth in the China market.
With deep expertise in the IT research and technology sector, a background in financial services and logistics, and her focus on coaching the person, Hooi Chin’s coaching ensures clients gain the clarity, confidence, and capabilities to achieve both personal and professional goals.
Yan Yuan Sng (Yy)
Regional Head of azgo
YY is an expert in growth marketing and digital strategy with a proven track record across the Asia-Pacific region. As a co-founder of EzyCoaching, he channels his extensive experience and passion for financial clarity into coaching sales professionals to reach their full potential.
His leadership roles at companies like GetYourStay and Ebates (now Rakuten.com) have honed his skills in optimizing growth channels and building strategic partnerships. YY’s personal journey in transforming his financial habits inspires his coaching approach, where he equips clients with the mindset and tools to excel both professionally and personally.
YY is committed to holistic coaching that fosters success beyond just sales metrics, empowering individuals to thrive in all aspects of their lives.
Success Stories
Address
60 Paya Lebar Road
#07-54
Paya Lebar Square
Singapore 409051